Search Engine Optimisation

What is SEO (Search Engine Optimisation)?
SEO is the process of increasing the number of visitors to a Web site by ranking high in the search results of a search engine. Most of the web site visitors come through search engines, so if a website ranks well in search engines, the chance for getting more website visitors is greater. Also, it is very common that Internet user will not click through pages and pages of search results, hence it is essential for a site to rank well in search engines to drive more traffic towards the site.In crisp, SEO ensures accessibility of a site to a search engine and improves its traffic rate.

Why you need SEO?
The majority of web traffic is driven by the major commercial search engines- Yahoo, Google, MSN, AOL, Altavista, Alexa, AskJeeves etc. In order to search a product or service, people search not deeper than 4-5 pages. The website won’t get more traffic if it is embedded deep in search results. SEO facilitates to improve the visibility of the website by making the website ranks higher in search results.

Why you need SEO Impact?
SEO Impact will generate high quality traffic to your website through Search Engine Ranking and Directory Placement which will enhance your leads and sales. SEO Impact optimization packages include:

Website Analysis
Suggestion for structural and navigational improvement
Extensive key phrase research
Search Engine Optimization Process
Manual submission of optimized website to search engines
Monthly ranking reports to monitor website ranking in top ten search engines (including Google, Yahoo, AOL etc.)

Paid inclusion/pay-for-inclusion
Paid inclusion program guarantees inclusion of any web pages that a search engine robot or spider might have missed but it does not maximize search engine rankings. Yahoo Inclusion Program will get you listed in Yahoo Search Engine, AltaVista, AllTheWeb, Overture and other Yahoo Search Partners.

NEPAL TELECOM is constructing ADSL Network

NEPAL TELECOM is constructing ADSL Network to provide broadband services to its Land Line customers. The network will be constructed in different phases, with 22000 ADSL 2+ Ports in the Kathmandu valley in the first phase. Initially, services like High Speed Internet and Virtual Private Network (VPN) shall be available at affordable costs to its valued customers through this network. In due time new services like IPTV and Video on Demand (VOD) services can also be made available through this network.
The ADSL technology is a renowned and proven technology for broadband data service all over the world. For more information regarding this technology and its services, please refer to FAQ below. What does ADSL stand for? Asymmetric Digital Subscriber Line (ADSL) is a modem technology that transforms ordinary phone lines (also known as "twisted copper pairs") into high-speed digital lines for ultra-fast Internet access. ADSL also enables access to corporate networks for telecommuters, as well as exciting new interactive multimedia applications such as multiplayer gaming, video on demand and video catalogs.

1. How does ADSL work?
   ADSL modems use digital coding techniques to squeeze up to 99% more capacity out of a phone line without interfering with your regular phone services. That means you could be simultaneously talking on the phone while accessing a world of new online multimedia applications such as video, music and high speed internet access without interfering each-other.
2. How fast is ADSL?
   Traditional ADSL provides speeds up to 8Mbps downstream (to the user) and up to 1 Mbps upstream but the technology being deployed by Nepal Telecom ADSL 2+ is ideally capable of speeds upto 24 Mbps downstream and 1 Mbps upstream, depending upon line length and line conditions.
3. How does ADSL compare to ISDN?
   The two services are not the same -- ISDN provides two voice channels or a 128 Kbps data channel while ADSL is predominantly a data pipe providing an asymmetrical bandwidth of up to 8 Mbps downstream and 1 Mbps upstream under good conditions.
4. What are the main benifits of ADSL?
   
   • Simultaneous broadband and phone services over a single line without interference.
   • Uninterrupted, high-speed Internet access that's always on-line
   • Cost-effective solutions for residential customers, telecommuters and small businesse
   • Data security that exceeds other technologies
5. Where can I apply for the High Speed Internet service?
   The service can be applied and connected from your PSTN (Land line) office.
6. What do I need at Home to run high speed Internet through ADSL?
   You need PC a CPE (Customer Premises Equipment or commonly known as ADSL Modem) with splitter and ADSL subscription from Nepal Telecom.
7. Where can I get the CPE (Customer Premises Equipment) from?
   The CPE can be either purchased from open market or from Nepal Telecom subject to the availability.
8. When the service will be launched?
   Tentatively, Nepal Telecom is planning to launch its service around April 2008.
9. What will be the tariff structure?
   Nepal telecom has not yet decided the tariff. In due time, the tariff will be announced together with service launch.